How to reduce weight, costs and emissions from a book

With the right choice of paper, the book can be much lighter and emit much less carbon dioxide. Switching from wood-free paper to Holmen BOOK will reduce costs and reduce the burden on the environment. Would you like to know exactly how much of a difference it would make? Here is a real example.

Think of the weight of the book at just over one kilogram when you hold it in your hand. Then take off 40 percent of the weight and imagine the difference. A lighter book is more comfortable to read and easier to carry.

Now think about what this means on a larger scale:

• Purchase of paper by 40 % less
• Transportation by 40% lower weight
• Reduction of carbon emissions by 85 %

(Simon Matthis, more at pulppapernews.com)